Thought Leadership and insight from Mr. Prasanna Sarambale – CEO, Data Center business and Group Head - Business Development, Sterling and Wilson

1. Datacloud: What do you see as the future drivers for the industry in India?

Prasanna Sarambale

Globally, Data Centre infrastructure and services business is a fast emerging business. According to reports, India is the second largest market for data center infrastructure and second-fastest-growing market in Asia/Pacific after China. Rapid digitalization coupled with Government support have proven to be growth boosters for the sector. Due to the immense volume of data, it has become extremely critical to have data centers and thereby support the IT infrastructure. With high technology proliferation and geographical expansion, data generation and consumption has risen immensely. Hence, there is a growing need to build data storage capacities.

The biggest growth driver that the industry is likely to experience in India is data localization. Many of the developed economies already have the necessary regulations and infrastructure for localization of data. Also, due to increasing data sensitivity coupled with regulations, most companies will need to set up their data centers in India, further driving the growth in the market. We can see this trend in the Telecom, Government and BFSI sectors, where data centers are fast becoming critical infrastructure given the vast amount of sensitive data that needs to be stored and processed.

2. Datacloud: What regions within SAARC do you see as primed for IT asset expansion?

In SAARC region, we see IT asset expansion in Bangladesh, Nepal and Sri Lanka.

3. Datacloud: What is one of your goals for the next year and how do you expect to achieve it?

Sterling and Wilson is way ahead of the curve in terms providing end-to-end services throughout the lifecycle of Data Center, i.e. design, construction and operations including 24x7 physical infrastructure Operations & Maintenance.

We use the latest tools like Revit (3D modelling software), HAP (Hourly Analysis Program) for Data Center HVAC designing, Computational Fluid Dynamics (CFD) for Temperature and Airflow pattern study, ETAP for Electrical Analysis and ETAB and StadPro for Structural Analysis.

Developments in cloud computing supports companies in utilizing their data and managing their databases efficiently. We believe in a customer driven approach to ensure robust and efficient IT infrastructure and standard technology components, tools and processes. We strongly believe in aligning with the right vendors who are a functional fit with the customer requirements, technical capabilities and competencies, integration requirements etc.

Currently we have 1,50,000 sq. ft. of white space area built for IT / ITeS and government clients. Considering our industry leadership and capabilities, we are committed towards a sustained y-o-y turnover growth in the coming years.

4. Datacloud: How can our sector help to improve society?

Data Center plays a crucial role in easing out citizen-led services. The right use of data, digital technologies and well-developed infrastructure improve people’s lives in various ways. Digital services improve the quality of life and augment convenience for citizens be it healthcare, education, financial services, agriculture, etc.

Apart from this, various government functions and services have come under Digital India program, where the focus is on strengthening citizen delivery services and engaging with citizens directly through data-driven governance.


Mr. Prasanna Sarambale will be at the Datacloud India 2019 in New Delhi on the 13th of February